How to Buy From 1688 From Outside China (English Guide)
To buy from 1688 outside China, use an eligible direct account and payment route or appoint a buying agent, then arrange export and import clearance. For a domestic order using onward export, agree a Chinese receiving address. Compare the full landed cost, not just the listing price.

What is 1688, and how is it different from Alibaba.com?
1688 is Alibaba Group’s domestic Chinese wholesale marketplace. Its domestic buying environment is primarily Chinese-language, with RMB payments. Alibaba.com is the group’s international business-to-business marketplace.
Do not treat a domestic listing as an export-ready offer. Confirm who handles export documents, international transport and destination requirements. 1688’s official cross-border merchant agreement describes cross-border sales channels, so it would be misleading to say that the platform has no overseas buying channels.
| Buying question | 1688 domestic purchase | Alibaba.com international purchase |
|---|---|---|
| Who is the core market? | Buyers sourcing within China. | Businesses trading internationally. |
| What language should I expect? | Chinese is the starting point for the domestic site. | An international buying environment, including English. |
| What does the price cover? | Check the RMB price, quantity tier, variant and delivery scope. | Check the quoted currency, specification and agreed delivery terms. |
| Is export support included? | Do not assume it is included in a domestic order. | Confirm the supplier’s actual export and shipping scope. |
| Will it be cheaper? | Compare the complete landed quotation. | Compare the same goods, checks, documents and delivery responsibilities. |
Choose a buying route before placing an order
Consider direct buying if you can manage account access, supplier communication, an accepted payment method and logistics. Check these separately: successful registration alone does not confirm that your intended payment or delivery route will work.
When appointing a buying agent, agree who places the purchase, communicates with the seller and arranges receiving, checks and onward shipment. If appointing a freight forwarder, ask explicitly whether purchasing, inspection and dispute handling are included.
For an individual or small business, compare the handling costs with the value of the order. For larger or repeat purchases, assess specification control, production capability and repeat-order consistency before scaling up.
For the specific account-free route and a UK delivery example, use our guide to buying from 1688 without an account. For the broader choice of support, see Alibaba.com versus a sourcing agent.
Accounts and payments: establish what works for your purchase
Check the official registration and checkout prompts for your account. Confirm any phone verification, identity checks, account binding and payment eligibility requirements. Do not rely on a universal promise that any overseas phone number or foreign bank card will work.
1688’s account-binding agreement describes payment through a linked Alipay account, with necessary identity verification. Check the payment features actually available to your account and order.
When buying through an agent, agree how you pay the agent and how the supplier will be paid. Confirm the supported supplier-payment route separately from your payment to the agent. Obtain a written quotation identifying the contracting business, beneficiary, currency, exchange-rate basis and payment stages.
Ask who holds the platform order, who can request a refund and how recovered money reaches you. Verify changed bank details through an established contact before transferring funds. Check which platform and contractual rights apply to you when the agent places the order.
Can I use 1688 in English?
Use browser translation as a browsing aid. Have important details such as materials, dimensions, pack quantities and acceptance criteria confirmed in writing. Check text embedded in product images separately.
Distinguish the domestic site, cross-border buying channels and Alibaba.com. 1688’s cross-border merchant agreement describes translation of product content; it does not establish that every domestic listing, checkout or support conversation is available in English.
Alibaba.com is a separate marketplace. Even if you recognise a supplier or product photograph, verify the legal seller, specification, price and transaction terms again.
For any overseas or global interface, check the current destination, product and checkout eligibility. Confirm international delivery and destination compliance separately from the interface language.
Plan the route from the Chinese seller to your destination
For a domestic purchase using onward export, agree delivery to a Chinese receiving address. Name the receiving party and confirm how parcels will be matched to your order. If you use an eligible cross-border channel instead, check that channel’s actual delivery arrangement.
Before international dispatch, arrange the checks you need: item and variant matching, quantities, visible condition, agreed inspection, packaging and any consolidation. Decide what happens if goods fail those checks while they are still in China.
Identify who will handle export paperwork, the international shipment, import clearance and final delivery. Ask for the shipping quotation’s inclusions and exclusions, including destination handling, storage and clearance charges.
Keep the approved specification, order records, payment evidence, inspection findings and shipping documents together. Confirm who deals with loss, damage, shortages and supplier disputes, and what evidence each claim requires.
Compare landed costs and the risks behind a low listing price
Compare quotations for the same material, dimensions, quantity, packaging and delivery scope before treating a lower listing price as a saving. Check whether each offer covers the complete product, a sample, an accessory or a different variant or pack size.
Build the budget from the goods price plus all applicable purchasing, payment, receiving, checking, shipping and destination costs. Ask which charges are fixed, which depend on packed dimensions and weight, and which remain estimates.
| Cost or risk | What to establish |
|---|---|
| Goods and samples | Exact variant, order quantity, sample approval and any tooling or custom packaging. |
| Agent and payment costs | Agreed service scope, currency conversion, transfer charges and refund handling. |
| China delivery and receiving | Domestic freight, parcel handling, consolidation, storage and repacking. |
| Quality and compliance | Supplier checks, inspection criteria and any product testing or documentation required for the destination. |
| International shipment | Packed measurements, transport method, insurance scope and export arrangements. |
| Destination costs | Applicable duties, taxes, clearance, handling and final delivery. |
| Returns and failed orders | Who pays for domestic returns, rework, replacement or disposal, and when approval is required. |
Check destination rules: a short UK example, plus the EU and US
HMRC requires relevant delivery and insurance costs to the place of introduction into the UK to be included in customs value. The place depends on transport mode; for postal imports, its guidance specifies the delivery address. Import VAT valuation adds applicable import duties and charges, excluding VAT itself, and relevant incidental expenses to the first UK destination and any further UK destination known at importation. Avoid double counting; buying commission is excluded from the incidental commission addition.
For a delivery to Cambridge, ask the customs representative to identify the applicable customs and import VAT valuation treatment, including onward transport. Confirm product classification and tax treatment before approving the budget.
European Commission guidance explains that import VAT valuation includes customs value and specified additional duties, charges and incidental expenses, excluding import VAT itself. Check the destination country and applicable procedure.
CBP states that the US importer of record remains responsible for entry accuracy and applicable duties, taxes and fees even when using a broker. Check current requirements for the goods and shipment.
Assess the actual destination, purchase purpose and product requirements before ordering.
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Reduce supplier and product risk before committing
Verify the business you are contracting with and its ability to supply the goods. Request evidence of manufacturing capability, brand ownership or authorisation where relevant, rather than relying on a shop page or product photograph.
Approve an identified sample and a written specification. Include materials, dimensions, finish, functionality, packaging and acceptable defects as relevant. Agree how the production order will be checked against those requirements.
Ask what evidence supports destination compliance and whether it covers the exact product, model and intended use. Confirm any necessary testing or documentation separately from visual inspection.
Read the protection and dispute terms applying to the actual order. Check 1688’s applicable terms separately from Alibaba.com’s. Our guide to using Alibaba safely covers the separate Alibaba.com route.
Where Cambridge China Bridge fits
Cambridge China Bridge’s published service includes purchasing, seller communication, checks and shipping arrangements. Start with the 1688 buying service and confirm the scope for your order.
Send the product links or specification, intended use, quantity, destination, required delivery timing and any existing supplier quotation. State whether you are buying for personal use, resale or business operations so the proposed scope reflects the purchase.
Agree deliverables, payment arrangements, inspection criteria and exclusions before proceeding. The published service states that audits and inspections are usually included in the quotation for an order placed with Cambridge China Bridge; complex checks requiring a third party cost extra, agreed beforehand.
Sources
The official platform sources support the marketplace, account and cross-border distinctions. Customs sources support the destination examples, and the company’s service page supports its stated service scope. General platform explanations do not override the current terms and eligibility shown for your order.
Frequently asked questions
Can I buy from 1688 if I live outside China?
Yes, through an eligible direct route or a buying agent. Establish account access, payment, delivery and export arrangements before committing money.
Do I have to use an agent?
No. Consider an agent if you need purchasing or communication support. For direct buying, confirm that your account, payment method and logistics work for the intended order.
Can I buy without opening my own 1688 account?
An agent can place the order under an agreed arrangement. Confirm who holds the order records and handles refunds. See the account-free buying guide for that route.
Can I pay with my foreign bank card or Alipay?
Check the checkout methods and verification requirements for your account and order. If an agent pays the supplier, confirm your separate payment arrangement with that agent.
Is there an English version of 1688?
The domestic site is primarily Chinese, while the cross-border merchant agreement describes product-content translation. Check the interface and order terms available to you; do not assume every listing, checkout or support conversation is available in English.
Will 1688 deliver straight to my country?
Check the specific order or cross-border channel. For a domestic purchase using onward export, agree a Chinese receiving address and international shipping arrangements.
Is 1688 always cheaper than Alibaba.com?
Compare matching specifications and the full cost of payment, checks, shipping, clearance and applicable taxes before deciding which offer is cheaper.
Can I buy just a small quantity for myself?
Ask the seller about the minimum quantity for the exact item. Then compare the total delivered cost, including handling and shipping, with your budget.
What if the goods are wrong when the agent receives them?
Your agreement should say who checks the goods, records evidence and seeks a return, refund or replacement before export. Require approval before shipping goods that fail the agreed checks.
Sources
- Alibaba Group: 1688 domestic wholesale marketplace
- Alibaba Group: Alibaba.com international marketplace
- Alibaba.com: 1688 language, purchasing and payment overview
- 1688: official account-binding agreement and Alipay verification
- 1688: official cross-border merchant agreement, channels and product-content translation
- HMRC: delivery costs to include in customs value
- HMRC: calculating import VAT value from customs value
- European Commission: taxable amount for import VAT
- US Customs and Border Protection: tips for new importers and exporters
- WorldFirst: RMB payments and World Pay for 1688